Facebook advertising is quickly becoming one of the key pieces to any online advertising program. With over a billion users, including 900+ million daily active users – Facebook is the premier social media network.
Facebook’s advertising platform continues to improve its targeting options, reach, and efficiency. Businesses can target users in a variety of ways. Two of the main advertising methods on Facebook are: traditional pay-per-click (PPC) method. You can bid to have your ad seen on the sidebar in users’ News Feeds, meaning they’re always in sight. Those clicks will go to your own landing pages, allowing you to track leads and conversions from Facebook.
The traditional pay-per-click (PPC) model. You bid to have your ad placed on users’ sidebar and News Feeds across all devices. This ensures your ad is highly visible. Those clicks will go to your website, allowing you to enable conversion tracking and track Return on Investment (ROI).
The second option allows you to advertise directly to your Facebook page by placing your ad within someone’s News Feeds. These ads help spread your social reach and brand your business.
We report monthly on your Facebook campaign’s success, including impressions, clicks, and conversions. We also offer an hour-long call to discuss any questions you might have about the report, as well as any changes in direction for the campaign.
If you’re interested in our Facebook Ad Management Services, please contact us to check our availability and receive a free quote.
Cerebro Marketing’s PPC management Services are based on a $800 flat monthly service fee plus a percent of your monthly paid search spend.