Keep up to date with latest digital marketing trends.
There’s good news for small and big businesses and that is Google is making a lot of significant changes with their advertising products and solutions. This change can be summed up in one name which is Google Marketing Platform. It is a union between the...read more
Welcome to the ultimate guide to UTMs. This UTM guide will provide you with explanations, tips on naming conventions, best practices and common parameters. Let's begin by explaining what UTMs (Urchin Tracking Modules) are and then move on to discussing...read more
Creating a Facebook pixel might not be as easy as it seems to appear. Here we will try to see ways of creating a Facebook pixel and then adding its base code to your website’s pages. Later on, we will add the event code to some your website’s pages and...read more
Social Media is hard. It's crowded and everyone is fighting for attention. One way to try and reach a large group of people is to hire a celebrity or personality and leverage their social media profiles to generate sales, this works especially well when...read more
What is Facebook Analytics? As an owner of a fast-paced digital marketing agency, I understand how valuable time is. That's why this guide will cut through the fluff and straight to actionable and useful elements of Facebook Analytics. Facebook...read more
Understanding your client is likely the most important step in the onboarding process of a new client. An efficient marketer is able to connect the dots and ask the right questions to uncover the right solution. How can you present the right...read more