Category Archive for "SEM (Search Engine Marketing)"

Ultimate UTM Guide and List of Common Parameters

Jul 07 2018

Welcome to the ultimate guide to UTMs. This UTM guide will provide you with explanations, tips on naming conventions, best practices and…

Search Impression Share in AdWords | What it is & why it’s important

May 28 2018

Let’s face it. The era of flyers and newspaper ad spaces are increasingly being replaced with more sophisticated methods, leaning more towards…

Top Online Tools to Create Display Banner Ads for Advertising

Sep 19 2016

Top Online Tools to Create Display Banner Ads for Advertising If you’ve been wanting to dip your toe into the world of…

Google Adwords Expanded Text Ads are Here!

Aug 26 2016

Google Upgrades To Expanded Text Ads For the past fifteen years, text ads on the Google Ad Network were limited by character limits.…

How to Get Started with Google Adwords

Jan 27 2016

This tutorial is going to quickly show you how to get started with Google Adwords and Bing Ads. They are incredible ways…

The Importance of Local Directories in SEO and Marketing

Apr 19 2015

The relevance of online directories like Merchant’s Circle, Yelp, and Foursquare is becoming apparent. However, many do not understand how it affects…