by Mike | Jul 31, 2018 | Google Ads
After 18 years and several iterations and innovations, Google has developed the next stage of advertising solutions for its online users: Google Ads with Google Ads Manager. The search engine giant continues to improve its user interfaces, which includes its champion...
by Mike | Jul 18, 2018 | Google Ads
There’s good news for small and big businesses and that is Google is making a lot of significant changes with their advertising products and solutions. This change can be summed up in one name which is Google Marketing Platform. It is a union between the DoubleClick...
by Mike | Jul 7, 2018 | Coding, Facebook Ads, Google Ads, SEM (Search Engine Marketing), SEO (Search Engine Optimization), Web Design
Welcome to the ultimate guide to UTMs. This UTM guide will provide you with explanations, tips on naming conventions, best practices and common parameters. Let’s begin by explaining what UTMs (Urchin Tracking Modules) are and then move on to discussing best...
by Mike | Jun 11, 2018 | Facebook Analytics
Creating a Facebook pixel might not be as easy as it seems to appear. Here we will try to see ways of creating a Facebook pixel and then adding its base code to your website’s pages. Later on, we will add the event code to some your website’s pages and then confirm if...
by Mike | Jun 11, 2018 | Web Design
Social Media is hard. It’s crowded and everyone is fighting for attention. One way to try and reach a large group of people is to hire a celebrity or personality and leverage their social media profiles to generate sales, this works especially well when the...
