by Mike | Sep 20, 2017 | Display, Google Ads
AdWords has been an excellent medium for businesses for displaying ads to people who are more likely to be interested in their products and services, at the same time, it allows them to filter out the people who aren’t. It also gives businesses the opportunity to...
by Mike | Aug 11, 2017 | Facebook Ads
The goal of all advertising is to reach the target market and convey your message in the most effective way possible. We know that the medium is the message, and messages are conveyed differently depending on where they’re seen. So, then why are we not separating our...
by Mike | Aug 7, 2017 | Facebook Ads
You might want to have that blue check mark on your Facebook account, but you just don’t have the exact idea how to do it. However, it is important that you have this blue check mark as this is the best proof that you are authentic, that you really exist, and...
by Mike | Jul 24, 2017 | Google Ads
Cerebro Marketing works with a few hotels in Las Vegas and nothing kills our cost per conversions like poor performing keywords. We recently identified Online Travel Agents as a source of negative keywords. We went looking in various places and found some lists of...
by Mike | Jun 13, 2017 | Google Ads, Search
You can use ValueTrack parameters, a type of URL parameter that you can add to your ads’ landing page URLs, in order to track information about your ads. For example, you can find out where your ads get the most traffic, or which ads and keywords get the most clicks....
