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Google Ads Local Campaigns
In 2018, Google announced machine learning and automation initiatives at their annual Google Marketing Live. They presented studies of nearly 90% of purchases still happening offline. Moreover, 80% of Americans are shopping at any given time within a 48-hour period...
How To Create A Facebook Messenger Bot
Creating a Facebook messenger bot can be a great way to connect with potential clients and customers. It’s a way to personalize your communication without hiring someone to always check your Facebook or doing it yourself. The messenger bot uses keywords to...
What is “AutomaticContent”?
What is "AutomaticContent" under the keyword performance report? Recently, I’ve come across keywords “AutomaticContent” or “Content” on a clients keyword performance report. These keywords I did not target pull up along with my intended keywords - what do...
Top Travel Booking Engines to Utilize as a Small Business Owner
When you’re a small business owner, you want to make sure that you’re getting the biggest bang for your buck with every dollar spent. That’s why it’s important to choose the best travel booking engine to work with. We’ve done our research and worked with many...
Complete List of Affinity and Google Ads In-Market Audiences
Affinity and Google Ads In-Market Audiences Ever since its introduction in 2003, Google Ads (ex AdWords) has been an ever-changing landscape of new, industry-changing development in the world of marketing and advertising. One of the biggest developments...
Web Performance Optimization and Google Tag Manager
Big Data is the next big thing. You probably hear that a lot lately. And it’s quite obvious that your Big Data strategy requires data, and data requires tags. But, do your tags slow down your page load times? On this post, we’ll talk about how Google Tag...